We walk you through every section, do all the math for you, and deliver a polished, investor-ready business plan — complete with market research, financials, SWOT analysis, and a pitch that gets attention.
No blank pages, no guesswork. Our guided process collects what we need and does the heavy lifting for you.
We ask you targeted questions about your business — your idea, market, operations, and goals. You plug in the answers. No writing required.
Your answers become a complete business plan — executive summary, market analysis, marketing strategy, operations, financials, and a compelling investor pitch.
Get a polished, professionally formatted business plan — with all financial tables pre-calculated, market research cited, and every section an investor or lender expects to see.
Every element of a professional business plan — built, calculated, and cited for you.
Enter your numbers once. Income statements, cash flow projections, balance sheets, and break-even analysis are calculated automatically.
Real data, named sources, geography-specific. Every market statistic comes with a citation you can confidently present to lenders.
Straight-forward examples of exactly what to include — target customer, channels, positioning, budget allocation, and growth strategy.
A credible SWOT analysis and risk section that demonstrates to investors you've thought critically — not just optimistically — about your business.
Staffing, facilities, workflow, key milestones, and management structure — the operational detail lenders look for before approving a loan.
Biographies, org structure, advisory board, and ownership breakdown presented in the format investors and lenders expect to review.
The most-read section of any business plan — written last but leading your document, distilling every section into a compelling single-page overview.
A pitch narrative built to grab investor attention — structured to lead with your strongest hook and close with a compelling ask.
You tell us your revenue assumptions, startup costs, and operating expenses. Our built-in formulas produce razor-accurate financial statements — the exact tables a lender or investor expects to see.
Every market data point in your plan comes from a named, verifiable source — specific to your geography and industry. No generic statistics. No made-up numbers. Real research that stands up to scrutiny when a banker or investor asks "where did you get this?"
Every section written, every number calculated. Click any tab to preview the depth and quality you receive.
Example Kitchen & Catering is a chef-owned fast-casual restaurant and corporate catering company launching in Austin, TX. The business addresses growing demand for health-forward, locally sourced meals in the downtown office corridor, where over 42,000 daily workers have limited access to quality lunch options (City of Austin Economic Development, 2024).
We are seeking $285,000 in SBA 7(a) financing to fund leasehold improvements, commercial kitchen equipment, and 6 months of working capital. Based on conservative occupancy projections of 60 covers per lunch service, the business reaches break-even by Month 7 and projects $1.2M in Year 1 revenue.
The U.S. fast-casual restaurant market was valued at $209.1 billion in 2023 and is projected to grow at a CAGR of 10.6% through 2030 (Grand View Research, 2024). In Austin specifically, the food service sector added 3,200 jobs in 2023 — indicating a healthy, expanding market (Texas Workforce Commission, 2024).
Sources: Grand View Research (2024), Texas Workforce Commission (2024), Austin Chamber of Commerce (2023)
All figures calculated automatically from your inputs using built-in financial formulas.
Target Customer: Downtown Austin office workers, ages 25–45, health-conscious, spending $12–$18 per weekday lunch. Secondary: corporate event planners sourcing catering for 20–200-person events.
Optimize for "healthy lunch Austin" and "corporate catering Austin" — highest-intent search terms in the geography.
Direct outreach to office managers and executive assistants within 0.5 miles. Target 15 corporate accounts in Year 1.
Daily food photography content. Estimated $800/mo ad spend targeting zip codes 78701–78704.
Most business plans are rejected not because the business is bad — but because the plan is missing one of these four things. MadeToRaise delivers all of them.
Lenders know when numbers are made up. Every market statistic in your plan comes from a named, verifiable source — giving them confidence your projections are grounded in reality, not optimism.
A banker reviews dozens of plans. They immediately spot hockey-stick projections with no basis. Your financials are built from your actual cost inputs, producing conservative, defensible numbers with every expected table present.
Plans that ignore risk signal inexperience. Investors fund founders who understand their challenges. Your SWOT and risk section shows critical thinking — the quality that separates serious operators from wishful thinkers.
Many plans never state exactly what they need and why. Your executive summary and investor pitch clearly articulate the funding amount, how it will be used, and what the lender or investor gets in return — making "yes" easy.
There are four ways to get a business plan. Here's how they stack up on the things that actually matter.
| MadeToRaise | Do It Yourself | Hire a Consultant | |
|---|---|---|---|
| Typical Cost | $497–$1,497+ | Free (but 100+ hours) | $3,000–$15,000 |
| Time to Complete | 5+ business days | Weeks to months | 2–6 weeks |
| Verified Market Research | ✓ Included | You source it yourself | Varies by consultant |
| Auto-Calculated Financials | ✓ All statements | Manual spreadsheet work | Usually included |
| Lender / SBA Ready | ✓ Formatted correctly | Rarely without guidance | Usually yes |
| SWOT & Risk Analysis | ✓ Honest & thorough | If you know to include it | Usually included |
| Revisions Included | ✓ 1–3 rounds | Unlimited (your own time) | Varies — often extra cost |
| Expert Guidance | ✓ Built into the process | None | Yes (at premium cost) |
Every section below is required for a complete, fundable business plan. Check off what you already have — or see what MadeToRaise builds for you.
Sections completed by MadeToRaise
You don't need to know what to write — or what to include. MadeToRaise covers all 24 sections a lender or investor expects to find.
See PricingWe're not consultants who read about financing in a textbook. We've sat across the table from the SBA — and walked away approved. Twice.
MadeToRaise was built by two operators — not theorists — a partnership of complementary strengths. One founder spent over two decades in IT and systems engineering, applying that same discipline to business acquisition: crafting data-driven plans that secured over $1 million in SBA funding for a commercial cleaning company, then repeating the success for a landscaping firm, again over $1 million. Two plans, two seven-figure approvals.
The other founder brings the operator's creative half: a history of launching online ventures, the storytelling instinct and research rigor of a bestselling author, and firsthand experience in getting businesses funded. One engineers the numbers; the other ensures the plan reads exactly how lenders and investors need it to — clear, credible, and compelling.
That balance of structural precision and market-savvy narrative drives every plan we create, turning ambitious visions into fully funded realities.
With more than two decades as an IT Technical Director, Ricardo leads teams and engineers complex systems where precision is never optional. He brought that same systems-driven rigor to the two business plans that each secured over $1 million in SBA financing, and now architects the structure, financials, and defensible logic behind every MadeToRaise plan.
Scott pairs 30+ years in IT — across development, QA, and requirements — with a parallel career as a bestselling author and lifelong sportswriter whose bylines span hundreds of major publications. He's launched and run online stores and digital ventures, bringing the storytelling instinct, expert-level research, and funding savvy that turn a business plan into one lenders and investors say yes to.
No subscriptions. No upsells. One flat fee for a complete, investor-ready business plan.
Complete business plan, all sections, auto-calculated financials, market research with citations.
Priority delivery in 5+ business days
Everything in Standard plus a pitch deck outline, funding strategy memo, and priority delivery.
Priority delivery in 5+ business days
For complex, multi-location, or franchise businesses that need deeper research and custom financial modeling.
Priority delivery in 5+ business days
Need a multi-unit franchise plan or ongoing plan support? Contact us for custom pricing.
Tell us a little about your business and we'll reach out within one business day to get started.
None at all. Our process is built for entrepreneurs, not accountants. We ask you plain-language questions about your business — costs, revenue goals, team, market — and our system does all the formatting, calculation, and financial statement construction for you.
Most clients complete our intake questionnaire in 1–3 hours. Once we have your answers, we deliver your completed plan with priority delivery in 5+ business days — across Standard, Premium, and Elite tiers. Rush delivery is available — contact us to ask.
You receive a professionally formatted Word document and PDF — both print-ready and presentation-quality. Financial statements are also delivered as an Excel workbook with all formulas intact so you can run your own scenarios later.
We pull from verified industry sources — government databases, trade association reports, IBISWorld, and regional economic data — and cite each source by name. Every statistic is traceable, so you can confidently defend it when a lender asks.
Standard plans include one round of revisions; Premium plans include two rounds; Elite plans include three. We want you to walk away with a plan you're proud to present — so we'll work with you until it's right.
Absolutely. We work with both new ventures and established businesses seeking expansion capital, a new loan, or a strategic refresh of their planning documents. Just let us know in the intake form.
